Raise Awareness & Win the Election with our Omnichannel Enhanced Direct Mail Campaigns. Watch this short video to Learn How!



Connecting a political mail campaign with digital channels in a streamlined, seamless way is called Political Power Up. This is not a replacement for digital marketing strategies. This is a MAIL CENTRIC product that utilizes digital platforms for maximum impact of direct mail campaigns. Learn more by scheduling a free demo today.





Why have we seen an increased use of political mail in recent years? What percentage of voters trust political mail and what information do they want to see? How do you build an authentic connection with a postcard? Find these answers and learn more about integrating direct mail into political campaign strategies for maximum impact on our Political Blog page.





DirectMail2.0 has been featured by Tampa Bay Business Journal, Yahoo! Finance, Printing News, Forbes and more. Schedule a demo to see how our integration of digital platforms enhances results.

How do we get political campaigns seen by everyone, everywhere? With these 9 digital technologies. By turning one direct mail piece into 8-16 impressions with a voter, you can lift campaign results, raise awareness, and ultimately deliver the win.

SocialMatch

SocialMatch MATCHES your mailing list to Facebook and Instagram user accounts. Your target market will not only receive the mailing, but will be delivered the SAME message in their Facebook feed, even before they visit your website!

District Targeting

District Targeting is a geographical target of people that are within your voting district on both Google and Social Media. You can also segment that target audience by identifying the highest probable voters. Targeting parameters include: congressional district codes for any specific region (i.e. FL-14), age, and gender.

Mail Tracking

Be prepared for new calls and online leads by knowing exactly when your mail is hitting mailboxes.

Informed Delivery®

This USPS feature allows recipients to see a digital preview of their scheduled mail. The digital preview includes a grayscale image of the mail piece arriving in the mail that day, along with a full color ridealong ad – giving you another opportunity to drive campaign conversions.

Call & Text Tracking

Get live updates and recordings of every call received from your direct mail campaign.

Social Media Follow-Up

Increase conversions by pairing your political mailing with marketing messages placed on your target audience’s Facebook and Instagram feeds.

LEADMatch

Never guess again how effective your direct mail campaign was. LEADMatch enables you to track and record all website visitors that came as a result of your mailing and see what actions they took, AND mail to unique visitors who came to your website who weren’t on your mailing list!

YouTube Ads

Display video ads right before your prospect watches the newest video from their favorite YouTube channel. This is a perfect way to get your message across!

Discovery Advertising

Discovery ads allow you to advertise prominently accross Google’s online properties, including Google’s Discover feed, YouTube, and in the Gmail Promotions Tab.