Elephant in the Room: Revealing Chat with Industry Experts

January 28, 2026 • Posted by Michelle

The print industry is evolving—and with that evolution comes opportunity. From smarter sales strategies and operational efficiency to new ways of protecting margins and creating value, leading print companies are adapting and positioning themselves for long-term success.

This webinar brings together a candid, solutions-focused conversation about what’s changing in print today and how proactive operators are responding. You’ll hear practical insights, real-world adjustments, and proven approaches that are helping print businesses stay competitive, resilient, and profitable as we move into 2026.

Our moderator Brad Kugler, CEO of DirectMail2.0 and Who’s Mailing What!, is joined by:

  • Mike Philie, Principal of Philie Group
  • Jim Russell, Partner at New Directions Partners
  • Arika Stoecker, Director of Business Development at Case Paper Company
  • Marc Johnson, Senior Global Market Segment Manager for HP PageWide Industrial

Whether you’re refining your strategy, modernizing your operations, or looking for your next growth lever, this session is designed to help you move forward with confidence.