DirectMail2.0 Honored as 2023 BASA Awards Winner

December 7, 2023 • Posted by Michelle

DirectMail2.0 was announced as a BASA Awards Winner in the Best in Class category for Outstanding Business Achievement in the annual Best of America Small Business Awards competition. The prestigious Best of America Small Business Awards exist to recognize, celebrate, and promote exceptional small businesses in the United States. This year’s nominations came in from small businesses and entrepreneurs across different industries, all seeking recognition in the six tracks: Best Small Business, Best Startup, Best Entrepreneur, Best in Class, Best in Tech, and Best Campaign.

“It’s now 100% essential to combine digital with your direct mail. You have to be on all channels. Omnichannel is what moves you closer to conversion. If you are not doing an omnichannel digital campaign with your direct mail, you are doing a disservice to your client,” explains Brad Kugler, CEO-Co-Founder of DirectMail2.0. “Advertisers from every industry can greatly benefit from targeting users at the address-level with TargetMatch. We associate all of the devices in a household, thereby linking mobile, tablets, and desktops. This makes it easy to reach users across all their devices and enables attribution for both online and offline conversions.”

The BASA Awards winners emerged after two rounds of judging and the public vote. The panel of Judges consisted of independent industry experts and passionate small business owners who
dedicated their time and expertise to evaluating each entry carefully. The thoughtful judging process ensured a fair and thorough evaluation with no nepotism or favoritism.

“The 2023 Best of America Small Business Awards contest attracted high-caliber small businesses and well-deserved winners. Taking a small business off the ground takes a lot of effort, time, and sacrifice. All the 2023 winners deserve recognition, and we are very proud to celebrate them today,” says Anna Stella, President of BASA Awards. “We congratulate both the winning entrepreneurs and their teams for all their hard work and achievements,” continues Anna Stella.

Details about The BASA Awards and the list of 2023 winners are available at https://www.basawards.com/pages/2023-usa-basa-awards-winners.

About DirectMail2.0
DirectMail2.0 is a marketing automation platform that lifts direct mail response rates 23 to 46 percent through omnichannel marketing. Fourteen integrated digital technologies blend seamlessly with the printed piece to increase return on investment, prove campaign attribution, and attract new print business. With the new TargetMatch suite of technologies, DM2.0 is showing how Addressable Geo is truly the future of omnichannel marketing.

About the BASA Awards
The Best of America Small Business Awards exist to recognize, celebrate, and promote exceptional small businesses in the United States. The BASA Awards showcase the best of America’s small businesses for their outstanding work and contribution to their community. With over 150+ categories to choose from, the Best of America Small Business Awards is one of the largest awards strictly for small businesses in the United States. Learn more about the BASA Awards at https://www.basawards.com/