The USPS is rolling out a new incentive to encourage businesses to send more marketing mail. This two year-long growth incentive plan rewards mailers in the form of 30% postage credits when sending more qualifying First-Class Mail or Marketing Mail in 2024 compared to what was sent in 2023.
Conditions include registering for the incentive through the Postal Pro portal, which will be made available through the Business Customer Gateway (BCG) in November, sending at least one millions qualifying pieces of mail in 2024, and sending more mail in 2024 compared to 2023.
USPS will check how much mail was sent in 2023, and they’ll use that as the starting point. If you qualify, USPS will give you postage credits after six, nine, and twelve months of 2024. You can use these credits for future mailings until December 31, 2025.
Mail more in 2024 and save!