It’s the most wonderful time of the year—especially for marketers who love a head start. This December 2025 Direct Mail Insiders Report is stuffed with inspiration, strategy, and next-year momentum to help you sleigh your 2026 goals. Grab a hot cocoa and let’s dive into the campaigns, trends, and insights that will keep your mailbox magic going strong.
Here’s what’s inside this month’s issue:
Get Ready for Valentine’s Day Marketing (Yes, Already!)
The holiday rush isn’t even over, but savvy marketers know now is the time to prep for Valentine’s Day. We break down smart campaign angles, creative formats, and real examples to help you capture attention early and drive measurable response.
Beyond the Mailbox: The Hidden Cost of Best Practices
Best practices sound safe… but they may also be quietly costing you performance, innovation, and differentiation. We explore when to follow the rules—and when to break them.
DMA Awards Winner Case Study: Online Travel Brand
See how a travel company used targeted direct mail and smart segmentation to boost bookings, lower CPAs, and strengthen brand loyalty.
AI Tips: What to Watch Out For
AI is evolving fast—and so is the hype. We break down the biggest risks to avoid as businesses jump on the AI bandwagon, along with practical guardrails for using AI to enhance (not replace) your marketing strategy.
Download the December 2025 Direct Mail Insider Report packed with ideas you can use immediately as you plan for the new year—and the next big marketing moment.
Wishing you a strong finish to 2025!
